Client
Opel
Service
Product film
The film in brief
The product film presents the cockpit of the Opel Astra, the Pure Panel, and its intuitive operation. mecom vision accompanied the project from concept to final realisation.
Project description
In producing this product film for the Opel Astra Pure Panel, we accompanied the entire process from concept to final realisation. The aim was to vividly convey the innovative cockpit design and the intuitive user experience from a designer's perspective.
Production process
01
Concept & planning
Development of a storyline that focuses on the design philosophy, technological features and user-friendliness of the Pure Panel.
02
Filming
Studio production with a designer explaining the design elements and functionalities, combined with high-quality footage from Opel showing the Pure Panel in the context of the vehicle.
03
Post-production
Precise editing, colour correction, sound design and the integration of graphics to present the most important features such as the digital cockpit, connectivity and ergonomic operation in a clear and modern way.
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